A 1993 internal "Five Year Plan" from Philip Morris to address environmental tobacco smoke regulation called for support for the efforts of the Institute. In 1996, Heartland president and chief executive officer Joe Bast wrote an essay entitled "Joe Camel is Innocent!," which said that contributions from the tobacco industry to Republican political campaigns were most likely because Republicans "have been leading the fight against the use of 'junk science' by the Food and Drug Administration and its evil twin, the Environmental Protection Agency. " In the "President's Letter" in the July 1998 issue of The Heartlander, the Institute's magazine, Bast wrote an essay "Five Lies about Tobacco", which said "smoking in moderation has few, if any, adverse health effects. " In 1999, Bast referenced the essays in soliciting financial support from Philip Morris, writing "Heartland does many things that benefit Philip Morris' bottom line, things that no other organization does. " A Philip Morris executive, the firm's manager of industrial affairs, was a member of the board of directors of the Institute. In 2005, the Institute opposed Chicago's public smoking ban, at the time one of the strictest bans in the country.